SEO Friendly Website Design

Some Websites Are Designed to Fail

When it comes to improving search engine rankings and increasing visitor traffic, some websites are their own worst enemy.

Over-Optimization & Keyword Stuffing

Some sites are over-optimized and stuffed with keywords in an attempt to boost relevance and rankings. This causes the site to look "spammy" to search engines which can penalize such crude and heavy-handed techniques. Even if they can find the site on search engines, visitors too can tell at a glance that it has been keyword stuffed and this gives them a very bad impression.

A site should always be optimized primarily with users and usability in mind, rather than optimized to impress - or fool - search engines in an attempt to artificially boost rankings. A good rule of thumb is that if anything is optimized on a site solely to for the benefit of search engines rather than for users, then you probably shouldn't be doing it.

Technical Issues & Obstacles to High Rankings

Other sites are built in such a way that they don't have the flexibility to include keywords and keyphrases in the various page elements that search engines look for in order to determine relevance.

The site may be poorly structured or present a number of other technical obstacles which are barriers to acquiring high search engine rankings.

Building SEO Friendly Websites from the Ground Up

Our team of SEO specialists and website designers work together to build websites from the ground up with search engine compatibility in mind, effectively, ethically and well within prescribed standards of SEO best practices. Your site will be built perfectly for search engines, but also designed for ease of use so that visitors can get what they want from your site easily.

Optimizing Problematic Sites

If a new or re-built website is not an option, as is often the case, we're masters of making the best of a bad situation.

We can make even cumbersome websites soar, working within the limitations and getting their search engine rankings up far beyond anything they previously enjoyed.

Our experience in optimizing hundreds of websites since 1998 has presented us with every imaginable challenge and we've adapted and developed our arsenal of techniques to cope with any website. And we're always up for a new challenge.

Request Consultation

To help us better understand your website and how we can improve its rankings on search engines, contact us for a free, no-obligation consultation. We'll get to know your business and help you decide on the best strategy to achieve your objectives. Let's talk about your website!

Related Services & Topics:


SEO / Search Engine Optimization

Search Engine Optmization

SEO / Search Engine Optimization or SEO as a web marketing strategy aims to get your website ranked at the top of search engines so that your clients will find you before they find your competitors.

  • Get higher rankings on search engines than your competitors.
  • Keep rankings with analysis and continuous improvement.
  • Google Analytics and Webmaster Tools setup and analysis.

SEO is not rocket science or brain surgery, but it is rather like website surgery and done properly it will launch your website to the top of search engines.

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Converison Friendly Design

Conversion Friendly Websites

To be truly effective, your website has to look good and offer what your visitors are seeking. It must be easy to use and navigate so that customers can actually find what they want and achieve what they came to your site to do.

  • Clear, attractive and user-friendly design to improve engagement and increase visitor response for more leads, sales and sign-ups.
  • Sales funnel development & optimization to streamline the path to conversion.
  • Split A/B testing and analysis to compare user response to new design and sales funnel concepts.

Whether it's purchasing your products, signing-up for your service or simply contacting you for more information, if visitors can't easily do that on your site, they'll try one of your competition's sites instead.

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Website Design & Redesign

Website Design & Redesign

Finding technically skilled web developers and talented, professional web designers to create your new site can be a huge challenge, especially when you need quality work delivered on a reasonable budget.

  • Custom websites designed to represent your business professionally.
  • User-friendly design/redesign to increase usability and conversions.
  • Free design mockups and revisions from your feedback.

You'll get a website that not only looks great, but will also get the response you're looking for from visitors. You'll get the site you need and it'll look the way you want, on time and on budget.

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...I had a simple requirement but a tough market. I had to be in the top five listings on Google. DIRECT HITS thoroughly analyzed my site, performed their magic, and I'm there! Thanks guys!"

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