Can You Make My Site #1 On Google?

All it takes to make things difficult for any industry is a few snake oil salesman to show up and start making grandiose claims. As I said in a previous post about the signs of a bad SEO, the SEO companies offering “#1 at Google, Guaranteed!” are this industries snake oilers.

People WANT to believe these claims. The same way they want to believe they can lose 20lbs by Friday. Being #1 on Google for your most coveted keyword would be pretty awesome, right? Thinking that you could pay someone to make that happen for you in a reasonable amount of time seems so easy. Why isn’t everyone doing it?

Unfortunately it’s become part of our job as SEOs to keep pointing this out. To clients, and everyone else. YOU CAN’T GUARANTEE RANKINGS!

So, it’s nice to have this video to point to, and Google’s official written statement on the topic, here.